Prague Welcomes Global Visitors to the Prestigious Holiday World Tourism Fair
The 34th annual Holiday World & Region World tourism fair is currently underway in Prague, from March 12-14, 2026. Hosted at the PVA EXPO PRAHA exhibition centre in Letňany, this nationally recognized event, supported by Czech Tourism and government agencies, is capturing global attention by highlighting the latest tourism trends, fascinating destinations, and innovative travel experiences.
With nearly 300 exhibitors from a multitude of countries, the fair is a dynamic hub for travel enthusiasts and industry decision-makers alike. Attendees from across the globe are convening to explore new locales, gain expert insights, and interact with tourism professionals. As the host nation, Czechia is prominently featured, showcasing its unique cultural treasures, scenic landscapes, and world-famous cities such as Prague, Brno, and Cesky Krumlov.
This year’s fair introduces a distinctive gastronomic theme, with Czech Tourism actively promoting the country as a sustainable tourism destination. Montenegro, as the partner country, is presenting its natural and cultural wonders through a national workshop. The event also includes parallel attractions, allowing visitors to benefit from joint admission to the FOR BIKES fair and SPORT EXPO festival on March 13-14.
Source: Travel and Tour World