Explosive Growth Predicted for Clean Beauty Market, Set to Reach $289 Billion by 2031
The global clean beauty market is currently witnessing an unprecedented surge, as revealed in a recent report by Mordor Intelligence. The market, which stands at a staggering $163.35 billion as of 2025, is forecasted to skyrocket to $288.99 billion by 2031. This indicates a robust compound annual growth rate (CAGR) of 9.98%.
This remarkable growth signifies the transformation of clean beauty from a niche segment to a fundamental standard in the global beauty industry. Factors such as health, safety, and ingredient transparency have emerged as key differentiators propelling market growth. Consumers are now demanding increased accountability from brands.
The report sheds light on the fact that regulatory measures like the U.S. FDA’s MoCRA reporting requirements and the broadened allergen labeling frameworks in Europe are favoring brands with robust clinical validation capabilities and regulatory expertise. The report states, “Increasing consumer awareness, coupled with tighter regulatory oversight, is making clean formulation practices non-negotiable.”
Brands that are successfully merging clean principles with performance, safety, and transparency are positioning themselves as future market leaders in this rapidly evolving landscape.
Source: Mordor Intelligence Report