CeraVe Debuts Its First-Ever Hair Care Collection for Scalp Health
Skincare powerhouse CeraVe has made its grand debut in the hair care industry with its inaugural shampoo and conditioner range. This new line specifically caters to consumers in search of dermatologist-approved solutions for scalp health.
The much-loved brand, renowned for its ceramide-rich face and body products, has unveiled two unique hair care lines:
- The Gentle Hydrating Shampoo that features the same three essential ceramides found in their skincare products
- A specialized collection dedicated to dandruff control
Developed in collaboration with dermatologists, these clinically tested, fragrance-free formulas are designed to bolster the scalp’s barrier function while offering gentle cleansing.
“Having worked closely with the CeraVe hair-care team from the very start, I have seen the exceptional efficacy and results this line delivers,” shares New York dermatologist Doris Day, MD. The launch capitalizes on L’Oréal’s century of hair expertise fused with CeraVe’s dermatologist-trusted formulations, resulting in products that cleanse without robbing the hair and scalp of moisture.
The Gentle Hydrating Shampoo is enriched with ceramides, niacinamide, and hyaluronic acid, ensuring thorough cleansing while preserving hydration. This expansion signifies CeraVe’s strategic foray into scalp care, responding to the escalating consumer demand for dermatologist-recommended hair products that treat the scalp as an integral part of facial skincare.
Source: https://www.newbeauty.com/new-beauty-products-november-2024/