Celebrity Makeup Artist Mary Phillips Unveils M.Ph Beauty Brand at Sephora
Acclaimed celebrity makeup artist Mary Phillips, famed for crafting signature looks for stars like Hailey Bieber, Kendall Jenner, and Hailee Steinfeld, is set to launch her own beauty brand, M.Ph, at Sephora. The brand is slated to make its debut online at Sephora.com on August 15, 2025, and will be rolled out to over 650 Sephora stores later in the month.
The inaugural collection revolves around Phillips’ viral “underpainting” technique. The collection features:
- The Underpainting Palette ($64)
- Cheeky Cream Blush ($36)
- Lip Ciggy Hydrating Lipstick ($26)
- Specialized brushes
All products are infused with hydrating skincare ingredients such as squalane, hyaluronic acid, and palmitoyl tripeptide-1 for a smooth, radiant finish.
“I’ve seen the power of makeup when there is an artist behind it, and this collection was created to put that power in your hands,” said Phillips. This launch underscores Sephora’s ongoing commitment to artist-driven brands, building on the success of similar collaborations with industry professionals.